Burns Night - Jan, 25th

​Burns Night - celebrating the life and work of Scotland's national poet. Radio stations are keen to reflect on the history and traditions of Burns Night. Some topics for interviews could be what to eat and what to wear, ideas for ways to celebrate Burns Night that highlights heritage. It’s a great opportunity to promote your drinks and food by communicating the key messages. Further, there is huge demand for competition prize giveaways (a Burns Night hamper featuring Bruichladdich whisky, a “whisky gift set” etc) to help celebrate. This will result in huge brand awareness, several brand mentions, and enthusiastic presenter endorsement.

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