ENHANCE YOUR SUMMER PICNIC

Radio Interviews​

The aim of the Enhance Your Summer Picnic campaign was to raise Davidstow's online profile by producing and securing coverage for a series of quick and easy video recipes featuring Davidstow Cheddar.

The videos were filmed with Michelin-starred chef Nathan Outlaw (Great British Menu, Saturday Kitchen) at his restaurant in Cornwall, featuring picnic-friendly recipes timed to coincide with the beginning of summer.
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The combination of a high quality final video and reputable spokesperson helped Digital Relations secure coverage on high profile sites including The Independent, ITV Daybreak and Hello! magazine, totalling a monthly unique viewership of over 23 million in the UK.

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