City Pub Group Radio and TV Interviews Campaign

 City Pub Group looked utilise interviews to increase the awareness and education of the ways in which legislation can help the pub industry, leisure, and entertainment as a whole. The brand also aimed to highlight the positive impact pubs have on local communities and the people who live in them and to showcase the positive impact pubs have economically for both the local areas they are in as well as the country.

The Coverage Highlights included: 9 BBC TV's, 8 BBC Radio's and 5 TV's, with a total of 25 items of  coverage, and an audience reach of 24.73 million.

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