WORK FROM HOME WEEK 2014 |
Homeworking is a rapidly growing trend in the UK with over four million employees already working from home. Arise Virtual Solutions, a leading global provider of virtual, work-at-home business call centre solutions, came to The Relations Group with the overall objective of reaching out to prospective partners for their network of Independent Business Owners.
This involved targeting various groups of people who may not typically search job boards for work at home opportunities. These included those leaving the military, sufferers of a disability, second jobbers, pensioners, working parents and those living in remote communities. Through a substantial schedule of 44 radio interviews in one day and an additional 60 items of coverage via Talking Life, spokesperson Dickon Moon made a huge contribution to ‘Work from Home Week’. Highlights included live and pre-recorded interviews on BBC Scotland, U105 and Downtown Radio (Northern Ireland) British Forces Broadcast Service, BBC Cornwall, Voice of Russia, Real Radio and Smooth Radio. |